To increase engagement and profile views, create professional, sales-driven content, and make navigation in the profile clear and user-friendly.
What We Did
Updated the profile header to reflect the brand’s identity
Designed and added highlights with custom covers for easy navigation
Created a unique visual style for the feed
Analyzed the profile to determine the best content strategy
Initiated collaborations with other brands to boost visibility.
Storytelling
We focused on highlighting the most important information through the story highlights, ensuring easy access to key details. Additionally, we shared more behind-the-scenes moments and daily specials to connect with the audience on a personal level.
We showcased a variety of dishes while capturing the emotions of people enjoying them. To boost engagement, we also created a few lighthearted and funny videos.
Posts
Visuals
We developed a cohesive and appealing aesthetic for the feed, combining vibrant imagery with clean and modern design elements to represent the café’s personality.
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